Amazon, Jeff Bezos, And The Influential Washington Post
After Jeff Bezos and several other CEOs testified before the House Judiciary antitrust subcommittee over anti-competitive conduct the following article has taken a huge leap in importance. The Washington Post is an influencer with great power. What is the definition of an influencer? The definition of an influencer is a person or entity thatexerts influence. An influencer inspires or guides the actions of others The old theme of laziness and mellowness runs counter to today’s influencers, who are business-people and upscale inspirational promoters. During recent years several of the tech giants have come under fire for skewing and manipulating public opinion but sliding below the radar is the Washington Post. This means few people question the newspaper’s findings, stories, articles, or opinions.
The Washington Post is by far the most influential newspaper in America. Its subtle ability to influence, shape, and mold the opinion of Americans cannot be overestimated. Day after day those working for the Washington Post are quoted time and time again as experts and authorities as they appear on talk-shows and news-feeds spreading their message. Much in the way a stone hitting the water sends out ripples, this amplifies their spin and in many ways determines the focus and direction in how we view issues. The Washington Post’s power goes far beyond just reporting the news but it has the ability to plant an idea like you would a seed. It then shapes public opinion utilizing various tools and even coordinating the timing to maximize their impact.
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