A breakthrough study from Harvard unearths the extent Exxon has gone to in order to destroy the public’s trust in climate change science.

Last week, Harvard University researchers Geoffrey Supran and Naomi Oreskes (of Merchants of Doubt fame) published the first peer-reviewed study comparing ExxonMobil’s internal and external communications on climate change.

The abstract of the Supran and Oreskes study shows that ExxonMobil’s own scientists and executives had a much sharper understanding of climate science than the company told the public (emphasis added):

“Accounting for expressions of reasonable doubt, 83 percent of peer-reviewed papers and 80 percent of internal documents acknowledge that climate change is real and human-caused, yet only 12 percent of advertorials do so, with 81 percent instead expressing doubt. We conclude that ExxonMobil contributed to advancing climate science — by way of its scientists’ academic publications — but promoted doubt about it in advertorials. Given this discrepancy, we conclude that ExxonMobil misled the public.”

As the Harvard authors credit, the advertorials came from a study published on PolluterWatch by our former colleague at Greenpeace, Cindy Baxter.

Cindy republished many of ExxonMobil’s New York Times advertorials back in 2015. This was right as investigative reporters at InsideClimate News and the Los Angeles Times revealed the extent of knowledge among Exxon’s own scientists that burning fossil fuels caused unnatural global warming.

With these revelations in mind, Cindy recalled a peer-reviewed study in the journal Public Relations Review on “advertorials” or “op-ads” that Mobil Oil paid to have published in the New York Times. The authors of that study, Clyde Brown and Herbert Waltzer, reviewed 819 New York Times advertorials that Mobil placed “every Thursday” from 1985 to 2000.

…click on the above link to read the rest of the article…