Where’s the panicked rush to “delete” accounts?
Things at Facebook came to a head, following the disclosure that personal data from 50 million of its users had been given to a sordid outfit in the UK, Cambridge Analytica, whose business model is to manipulate elections by hook or crook around the world, and which is now getting vivisected by UK and US authorities.
The infamous “person familiar with the matter” told Bloomberg that the Federal Trade Commission has opened an investigation into whether Facebook violated a consent decree dating back to 2011, when Facebook settled similar allegations – giving user data to third parties without user’s knowledge or consent. Bloomberg:
Under the 2011 settlement, Facebook agreed to get user consent for certain changes to privacy settings as part of a settlement of federal charges that it deceived consumers and forced them to share more personal information than they intended. That complaint arose after the company changed some user settings without notifying its customers, according to an FTC statement at the time.
If Facebook is found to be in violation of the consent decree, the FTC can extract a fine of $40,000 per day, per violation. Given the 50 million victims spread over so many days, this could be some real money, so to speak.
Facebook said in a statement, cited by Bloomberg, that it rejected “any suggestion of violation of the consent decree.” It also said with tone-deaf Facebook hilarity, “Privacy and data protections are fundamental to every decision we make.”
That Facebook is collecting every little bit of personal data it can from its users and their contacts and how they react to certain things, their preferences, their choices, physical appearance – photos, I mean come on – clues about their personalities, and the like has been known from day one. That’s part of its business model. It’s not a secret.
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