What Comes Next
Photo Source Doc Searls | CC BY 2.0
There are no hidden secrets about anthropogenic global warming. It’s everywhere, wherever one looks! After all, the People’s Climate March (311,000) in 2014 organized by 350.org (Bill McKibben) was one of the biggest rallies ever held in NYC.
Also, worldwide exposure was ubiquitously on display at the Paris Agreement/2015 assemblage to tackle climate change, involving all of the nations of the world, in full living color.
Name another event that garners more worldwide attention than “climate change” and its kissing cousin “global warming.” They’ve become the equivalent of “brand names” all on their own, superstars, Madison Ave not needed. Move over Coke, global warming has top billing!
But wait, there’s a problem.
Few people really, truly understand climate change/global warming because of scientific gobbledygook that confuses, for example: (1) Unique language- “positive feedback loops” or “albedo” (2) Extent- “slowing thermohaline” (3) Measurement- “Keeling Curve” (4) Tipping points “methane clathrates” (5) Geological cycles such as “Holocene.” Or, how about Anthropogenic or Pleistocene?
Those unfamiliar exotic words are unique to climate science but foreign to the Average Joe, thus overwhelming and feeling kinda dumb. Accordingly, how can people discuss or ponder the issue? They can’t! And, they don’t! Ipso facto, the biggest problem haunting public perception of climate change is raw ignorance.
Granted public opinion polls show people strongly favor tackling climate change, and they’re hip to the idea of strong opposition to the global warming monster (but, who isn’t!) Then again, it doesn’t matter if they’re 99% because America’s Congress and WH are all-in 100% for fossil fuels, “let the chips fall will they may.”
In fact, America’s Congress has never ever tackled the global warming issue, but yet Wal-Mart’s “Project Gigaton” plans to go 50% solar by 2025. Both Target and Wal-Mart are already, right now, in the thick of installing solar energy systems like crazy. What a bizarre stark contrast to America’s dumbheads on Capitol Hill!
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