{"id":38616,"date":"2018-10-03T06:15:15","date_gmt":"2018-10-03T11:15:15","guid":{"rendered":"http:\/\/olduvai.ca\/?p=38616"},"modified":"2018-10-03T06:15:15","modified_gmt":"2018-10-03T11:15:15","slug":"the-return-of-beyond-petroleum-all-talk-and-no-strategy","status":"publish","type":"post","link":"https:\/\/olduvai.ca\/?p=38616","title":{"rendered":"The Return of \u201cBeyond Petroleum\u201d: All Talk and No Strategy?"},"content":{"rendered":"<header>\n<h3 class=\"entry-title\"><a href=\"https:\/\/wolfstreet.com\/2018\/10\/02\/beyond-petroleum-bp-oil-company-strategy-electric-utilities-vehicles\/\">The Return of \u201cBeyond Petroleum\u201d: All Talk and No Strategy?<\/a><\/h3>\n<\/header>\n<div class=\"entry-content\">\n<p><strong>BP even changed the logo.<\/strong><\/p>\n<p>\u201cOil and gas companies are becoming energy companies,\u201d according to Bob Dudley. He heads the giant British oil company, BP, and stated this in a National Public Radio interview. Interestingly, his company under legendary CEO Lord Browne changed its name from British Petroleum to the far more ambiguous BP.<\/p>\n<p>Browne informed the public that BP (now) stood for \u201cbeyond petroleum.\u201d He changed the corporate logo to a green and yellow sunburst design and built up a renewable energy portfolio well ahead of other major energy companies.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-45062\" src=\"https:\/\/wolfstreet.com\/wp-content\/uploads\/2018\/10\/BP-old-new-logo.png\" alt=\"\" width=\"522\" height=\"251\" \/><\/p>\n<p>But after Browne left, BP\u2019s new senior management team refocused its commitment away from renewables (except for the environmentally-sensitive appearing) green logo and returned to their corporate roots, oil drilling.<\/p>\n<p>Mr. Dudley\u2019s proclamation comes shortly after two of the giant oil majors, Exxon and Chevron (upon retirement of long serving CEOs), decided to join the Oil and Gas Climate Initiative. This is a petroleum industry group established in 2015 that supported greenhouse gas emission curbs including the Paris Climate Accord.<\/p>\n<p>Meanwhile, the drip-drip-drip of news about business accommodation to climate change continues. Transportation usage accounts for about 70% of the oil consumed in the United States. Running just cars on electricity (apart from trucks, planes and ships) would make an appreciable dent in demand for oil.<\/p>\n<p>Tesla has led the way. Elon Musk and company captured the imagination of the public while raising billions from investors. Tesla\u2019s finances as well as recent run-ins with the SEC and possibly the DoJ make many nervous for clear and good reason. But that is beside the point. Every major auto manufacturer now offers electric vehicles as an option.<\/p>\n<p>\u2026click on the above link to read the rest of the article\u2026<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Return of \u201cBeyond Petroleum\u201d: All Talk and No Strategy? BP even changed the logo. \u201cOil and gas companies are becoming energy companies,\u201d according to Bob Dudley. He heads the giant British oil company, BP, and stated this in a National Public Radio interview. Interestingly, his company under legendary CEO Lord Browne changed its name [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[7240,2272,2268,15037,1729,15985,4255],"class_list":["post-38616","post","type-post","status-publish","format-standard","hentry","category-energy-2","tag-beyond-petroleum","tag-bp","tag-british-petroleum","tag-leonard-hyman","tag-oil-and-gas-industry","tag-willian-tilles","tag-wolfstreet"],"_links":{"self":[{"href":"https:\/\/olduvai.ca\/index.php?rest_route=\/wp\/v2\/posts\/38616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/olduvai.ca\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/olduvai.ca\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/olduvai.ca\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/olduvai.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=38616"}],"version-history":[{"count":1,"href":"https:\/\/olduvai.ca\/index.php?rest_route=\/wp\/v2\/posts\/38616\/revisions"}],"predecessor-version":[{"id":38617,"href":"https:\/\/olduvai.ca\/index.php?rest_route=\/wp\/v2\/posts\/38616\/revisions\/38617"}],"wp:attachment":[{"href":"https:\/\/olduvai.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=38616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/olduvai.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=38616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/olduvai.ca\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=38616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}