Should Facebook, Google and Twitter Be Public Utilities?
This opaque corporate censorship amounts to a private-sector Stasi, pursuing an Orwellian world of profits reaped from the censorship and suppression of dissent
My longtime friend GFB recently suggested I revisit my position on RussiaGate, the investigation into Russian interference in the 2016 US election.
I have been dismissive of the investigation because the idea that a pinprick of Facebook advertising ($100,000) could influence the sprawling ocean of public opinion struck me as preposterous.
But GFB suggested I look a bit deeper and consider the consequences of the Russian interference, however modest it might have been; and I have taken his sage advice and reconsidered.
I’ve reached the conclusion that Facebook, Google and Twitter should be operated as public utilities, not as for-profit corporations beholden solely to their shareholders and managers.
Here is my thinking:
1. As GFB so insightfully observed, Facebook says it sells advertising, as this is uncontroversial. But what Facebook is actually selling is data on its users. This enables enterprises to deliver adverts to highly specific audiences (surfers between the ages of 18 and 34 with an interest in traveling overseas, etc.), campaigns that are known only to the advertiser and Facebook, not to the targeted users. But it also enabled the Russian crew to target audiences most likely to be receptive to divisive, inflammatory content.
2. If we follow this dynamic to its conclusion, we realize that these for-profit corporations are threats to democracy, or incompatible with democracy, if you prefer that wording, as they directly enable the relatively affordable and easy sowing of intentionally divisive content.
A recent wired.com article, Inside the Two Years that Shook Facebook–and the World, describes Facebook CEO Mark Zuckerberg’s realization that the technology he’d assumed was both incredibly profitable and helpful could be used as a force for exploitation and propaganda.
…click on the above link to read the rest of the article…
